Digital Marketing Account Manager Cover Letter Examples for Success

Here are six different sample cover letters for subpositions related to the position of "Digital Marketing Account Manager":

### Sample 1
**Position number:** 1
**Position title:** Digital Marketing Specialist
**Position slug:** digital-marketing-specialist
**Name:** Sarah
**Surname:** Johnson
**Birthdate:** April 15, 1990
**List of 5 companies:** Apple, Salesforce, HubSpot, Adobe, Facebook
**Key competencies:** SEO, PPC Advertising, Content Marketing, Social Media Strategy, Google Analytics

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am writing to express my interest in the Digital Marketing Specialist position at [Company Name], as advertised on your careers page. With my extensive background in digital marketing and a keen understanding of SEO, PPC, and social media strategies, I believe I am an excellent fit for your team.

At my previous role with Apple, I successfully managed several high-impact marketing campaigns that increased our online visibility and improved engagement rates by over 30%. I have a proven track record using analytics tools like Google Analytics to drive insights and optimize marketing strategies, ensuring the highest possible return on investment.

Moreover, my experience with Salesforce and HubSpot has equipped me with the skills to integrate CRM tools into marketing efforts seamlessly, allowing for better customer targeting and nurturing. I am excited about the opportunity to bring my creativity, analytical mindset, and passion for digital marketing to [Company Name].

Thank you for considering my application. I look forward to the prospect of discussing how I can contribute to your team.

Sincerely,
Sarah Johnson

---

### Sample 2
**Position number:** 2
**Position title:** Social Media Manager
**Position slug:** social-media-manager
**Name:** David
**Surname:** Wilson
**Birthdate:** June 30, 1985
**List of 5 companies:** Google, Twitter, LinkedIn, Instagram, Shopify
**Key competencies:** Social Media Marketing, Brand Management, Influencer Marketing, Analytics, Community Engagement

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am excited to apply for the Social Media Manager position at [Company Name]. With a strong background in social media marketing and brand management, I am confident in my ability to enhance your online presence and engage your audience effectively.

Having worked at Google and Twitter, I developed and executed robust social media strategies that garnered significant community engagement and increased our follower base by 50%. I thrive in a fast-paced environment and understand the importance of staying ahead of trends in the digital landscape. My experience in collaborating with influencers has proven to amplify brand messages and reach new demographics.

I am passionate about connecting with audiences and creating vibrant online communities. I would love the opportunity to discuss how I can leverage my expertise to contribute to [Company Name].

Thank you for your time and consideration.

Warm regards,
David Wilson

---

### Sample 3
**Position number:** 3
**Position title:** PPC Account Manager
**Position slug:** ppc-account-manager
**Name:** Emily
**Surname:** Martinez
**Birthdate:** December 8, 1992
**List of 5 companies:** Amazon, Bing, Schibsted, AdRoll, Outbrain
**Key competencies:** PPC Strategy, Campaign Management, A/B Testing, Conversion Rate Optimization, Data Analysis

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am writing to apply for the PPC Account Manager position at [Company Name]. With my experience managing multi-channel PPC campaigns and a passion for data-driven marketing, I am eager to contribute to your team.

In my previous role with Amazon, I successfully managed a budget of over $1 million, optimizing campaigns via A/B testing and data analysis to improve overall conversion rates by 25%. I am adept at utilizing various advertising platforms, including Bing and AdRoll, and I always stay updated with emerging trends to ensure my strategies are effective and competitive.

I believe that my strong analytical skills, combined with my creative approach to problem-solving, make me an ideal candidate for this role. I look forward to the opportunity to further discuss how I can add value to [Company Name].

Thank you for considering my application.

Best regards,
Emily Martinez

---

### Sample 4
**Position number:** 4
**Position title:** Content Marketing Manager
**Position slug:** content-marketing-manager
**Name:** Michael
**Surname:** Taylor
**Birthdate:** March 20, 1988
**List of 5 companies:** HubSpot, Moz, BuzzFeed, Medium, Forbes
**Key competencies:** Content Strategy, Copywriting, SEO Best Practices, Brand Storytelling, Editorial Management

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am thrilled to submit my application for the Content Marketing Manager position at [Company Name]. With over five years of experience in crafting compelling narratives and leading successful content strategies, I am ready to take your content to the next level.

While at HubSpot, I managed a team of writers and successfully launched a content marketing campaign that resulted in a 40% increase in organic web traffic. My proficiency with SEO best practices and brand storytelling enables me to create engaging content that resonates with diverse audiences.

I am passionate about leveraging content to drive engagement and foster community. I am excited about the opportunity to apply my skills at [Company Name] and help tell your unique story.

Thank you for your consideration.

Sincerely,
Michael Taylor

---

### Sample 5
**Position number:** 5
**Position title:** Email Marketing Coordinator
**Position slug:** email-marketing-coordinator
**Name:** Jessica
**Surname:** Lee
**Birthdate:** September 5, 1991
**List of 5 companies:** Mailchimp, Constant Contact, Campaign Monitor, Salesforce, ActiveCampaign
**Key competencies:** Email Campaign Management, List Segmentation, A/B Testing, Analytics, CRM Integration

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am excited to apply for the Email Marketing Coordinator position at [Company Name]. With my background in email marketing and expertise in campaign management and analytics, I am well-equipped to help enhance your email marketing strategy.

In my previous role at Mailchimp, I managed multiple email campaigns, utilizing segmentation strategies that improved open rates by 35%. My experience with CRM integration and A/B testing has allowed me to develop targeted campaigns that resonate with specific audience segments, resulting in higher engagement rates.

I am passionate about crafting effective email marketing strategies that drive results and foster customer loyalty. I would love the opportunity to bring my skills to [Company Name].

Thank you for your time and consideration.

Warm regards,
Jessica Lee

---

### Sample 6
**Position number:** 6
**Position title:** SEO Account Manager
**Position slug:** seo-account-manager
**Name:** Thomas
**Surname:** Brown
**Birthdate:** November 12, 1987
**List of 5 companies:** Moz, SEMrush, Ahrefs, Yoast, HubSpot
**Key competencies:** Keyword Research, SEO Auditing, Data Analysis, Technical SEO, On-page and Off-page Optimization

---

**[Your Address]**
**[City, State, Zip Code]**
**[Email Address]**
**[Phone Number]**
**[Date]**

**Hiring Manager**
**[Company Name]**
**[Company Address]**
**[City, State, Zip Code]**

Dear Hiring Manager,

I am writing to express my interest in the SEO Account Manager position at [Company Name]. With over eight years of experience in the SEO industry and a strong command of both technical and content optimization strategies, I am confident in my ability to deliver outstanding results for your clients.

During my tenure at Moz, I successfully led numerous SEO audits and developed comprehensive strategies that increased organic search traffic by up to 60%. My analytical skills, coupled with proficiency in tools like SEMrush and Ahrefs, allow me to identify improvement opportunities and create data-driven solutions.

I am passionate about keeping ahead of SEO trends and algorithm changes, ensuring that my strategies remain effective and compliant. I look forward to the opportunity to discuss how I can contribute to the growth and success of [Company Name].

Thank you for your consideration.

Best,
Thomas Brown

---

Feel free to modify any specific parts of the cover letters to better suit the potential company or position you have in mind!

Category MarketingCheck also Digital Marketing SpecialistSocial Media ManagerContent StrategistSearch Engine Optimization Specialist

Here are six different sample resumes for subpositions related to the title "Digital Marketing Account Manager," with a focus on varying skills and experiences.

---

**Sample 1**
**Position number:** 1
**Position title:** Digital Marketing Specialist
**Position slug:** digital-marketing-specialist
**Name:** Emily
**Surname:** Carter
**Birthdate:** January 15, 1992
**List of 5 companies:** Apple, HubSpot, Adobe, Hootsuite, Shopify
**Key competencies:** Search Engine Optimization (SEO), Content Marketing, Email Marketing, Social Media Strategy, Data Analysis

---

**Sample 2**
**Position number:** 2
**Position title:** Account Executive - Digital Marketing
**Position slug:** account-executive-digital-marketing
**Name:** Michael
**Surname:** Johnson
**Birthdate:** April 22, 1989
**List of 5 companies:** HubSpot, Salesforce, Constant Contact, LinkedIn, Mailchimp
**Key competencies:** Client Relationship Management, Digital Campaign Management, Analytics & Reporting, Social Media Advertising, Project Management

---

**Sample 3**
**Position number:** 3
**Position title:** Digital Marketing Strategist
**Position slug:** digital-marketing-strategist
**Name:** Sarah
**Surname:** Thompson
**Birthdate:** June 10, 1995
**List of 5 companies:** Google, Buffer, Moz, SEMrush, Sprout Social
**Key competencies:** Market Research, Strategic Planning, Branding, PPC Advertising, Conversion Rate Optimization

---

**Sample 4**
**Position number:** 4
**Position title:** Social Media Manager
**Position slug:** social-media-manager
**Name:** David
**Surname:** Martinez
**Birthdate:** March 30, 1987
**List of 5 companies:** Facebook, Instagram, Twitter, TikTok, Pinterest
**Key competencies:** Content Creation, Audience Engagement, Social Media Analytics, Campaign Strategy, Brand Development

---

**Sample 5**
**Position number:** 5
**Position title:** Email Marketing Manager
**Position slug:** email-marketing-manager
**Name:** Jessica
**Surname:** Lutz
**Birthdate:** February 22, 1993
**List of 5 companies:** Mailchimp, Constant Contact, Campaign Monitor, Adobe, Eloqua
**Key competencies:** List Management, A/B Testing, Content Personalization, Performance Metrics, Automation Technology

---

**Sample 6**
**Position number:** 6
**Position title:** Digital Marketing Analyst
**Position slug:** digital-marketing-analyst
**Name:** Brian
**Surname:** Lee
**Birthdate:** December 1, 1988
**List of 5 companies:** Nielsen, comScore, HubSpot, Google Analytics, Adobe Analytics
**Key competencies:** Data Interpretation, Trend Analysis, Market Segmentation, Reporting, Budgeting & Forecasting

---

Each of these samples presents a distinct role within the digital marketing realm, showcasing different areas of expertise and corporate experience.

Digital Marketing Account Manager: 6 Standout Cover Letter Examples to Land Your Dream Job

We are seeking a results-driven Digital Marketing Account Manager with a proven track record of leading diverse teams and driving impactful marketing strategies. The ideal candidate will have successfully managed campaigns that increased client engagement by over 30%, utilizing advanced analytics to optimize performance. A collaborative spirit is essential, as you will work cross-functionally to ensure seamless communication and execution of projects. Your technical expertise in SEO, PPC, and social media marketing will be instrumental in delivering outstanding client results. Additionally, you will leverage your experience to conduct training sessions, empowering team members and clients to maximize their digital marketing potential.

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Updated: 2025-07-01

Cover letter Examples

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Cover letter Guidance

A digital marketing account manager plays a pivotal role in bridging clients with marketing strategies, ensuring that campaigns not only meet expectations but also yield measurable results. This position demands exceptional communication skills, strategic thinking, and a strong understanding of digital marketing trends. To secure a job in this competitive field, candidates should build a robust portfolio showcasing their prior work, network with industry professionals, and continuously enhance their skills through relevant certifications and courses. Demonstrating both creativity and analytical prowess is key to excelling in this dynamic role.

Common Responsibilities Listed on Digital Marketing Account Manager Cover letters:

  • Client Relationship Management: Cultivating strong, trusting relationships with clients to understand their needs and goals.
  • Campaign Strategy Development: Creating and implementing comprehensive digital marketing strategies tailored to individual client objectives.
  • Performance Analysis and Reporting: Regularly analyzing the performance of marketing campaigns and providing clients with detailed reports and insights.
  • Budget Management: Allocating and managing campaign budgets effectively to maximize ROI and meet financial targets.
  • Team Coordination: Collaborating with creative and analytics teams to ensure cohesive execution of marketing strategies.
  • Market Research: Conducting research to identify trends and competitors, enabling informed decision-making and strategic adjustments.
  • Client Presentations: Crafting and delivering impactful presentations to communicate campaign goals, strategies, and results.
  • Problem-solving: Addressing client concerns and issues promptly, ensuring a high level of satisfaction and retention.
  • Content Oversight: Overseeing the development of digital content to ensure it aligns with client branding and marketing goals.
  • Continuous Learning: Staying updated on the latest digital marketing trends and best practices to maintain a competitive edge.

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Common Responsibilities Listed on Digital Marketing Account Manager

Crafting a cover letter for the position of a digital marketing account manager requires a strategic approach that highlights not only your experience but also your specific skills relevant to the role. In a competitive field, it’s essential to demonstrate your technical proficiency with industry-standard tools such as Google Analytics, SEMrush, and social media management platforms. Begin by clearly outlining your familiarity with these technologies, as this information shows prospective employers that you are equipped to meet the technical demands of the job. Furthermore, embody both hard and soft skills in your cover letter; this means articulating your analytical abilities while also emphasizing your communication and teamwork skills. Account managers often act as liaisons between clients and internal teams, making it crucial to demonstrate that you can navigate these interactions effectively.

Another key tip for a standout cover letter tailored for the digital marketing account manager role is to thoroughly research the company and match your qualifications with their needs. Use specific examples from your previous experience that align with the company’s mission or past projects. Customization is not merely a suggestion; it’s a requirement in this competitive field. Highlight your accomplishments in managing campaigns, leading teams, and driving results that reflect a successful approach to digital marketing. By showcasing strong examples of your previous work, you create a narrative that not only speaks to your qualifications but also resonates with the hiring manager's expectations. Ultimately, a compelling cover letter that aligns with what top companies are seeking can significantly enhance your chances of securing an interview, allowing you to further discuss how your unique skill set will benefit their marketing objectives.

High Level Cover letter Tips for Digital Marketing Account Manager

Crafting an exceptional cover letter for a digital marketing account manager position is crucial in today’s competitive job market. It’s essential to highlight not only your technical proficiency with key industry-standard tools such as Google Analytics, HubSpot, and social media platforms but also your ability to analyze data, develop marketing strategies, and manage client relationships effectively. When detailing your skills, ensure that you illustrate how you’ve successfully utilized these tools in previous roles, emphasizing any measurable outcomes, such as increased engagement or improved ROI for client campaigns. This helps to prove your capability while providing tangible evidence of your accomplishments in the field.

Furthermore, your cover letter should showcase a harmonious blend of hard and soft skills tailored to the digital marketing account manager role. While hard skills demonstrate your familiarity with digital marketing practices, soft skills like effective communication, problem-solving, and creativity are equally important. Tailor your letter to the specific company and position, demonstrating an understanding of the company’s goals and how your skills align with them. Highlight instances where you successfully collaborated with cross-functional teams or led client meetings, illustrating your interpersonal strengths. By following these guidelines, you can create a compelling cover letter that stands out to potential employers and speaks directly to what top companies seek in a digital marketing account manager.

Must-Have Information for a Digital Marketing Account Manager

  • Introduction: Begin with a strong opening that captures the hiring manager's attention and clearly states your enthusiasm for the position.
  • Relevant Experience: Highlight your previous roles and accomplishments in digital marketing, showcasing your specific achievements and skills relevant to account management.

Here are the essential sections that should exist in a Digital Marketing Account Manager Cover letter:
- Personalization: Tailor your cover letter for the specific company and position, displaying your knowledge of their brand and market.
- Skills and Competencies: Emphasize your key skills such as communication, strategic thinking, and project management that make you a suitable candidate for this role.

If you're eager to make an impression and gain an edge over other candidates, you may want to consider adding in these sections:
- Testimonials or Endorsements: Briefly mention any positive feedback or endorsements from previous clients or colleagues that reinforce your expertise.
- Future Goals: Share your career aspirations and how they align with the company's vision, demonstrating your commitment to long-term contribution.

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The Importance of Cover letter Headlines and Titles for Digital Marketing Account Manager

Crafting an impactful cover letter headline is essential for any digital marketing account manager aiming to leave a lasting impression on potential employers. The headline serves as a critical first step, acting as a snapshot of your skills and experience that makes you suitable for the position. Given that hiring managers often sift through numerous applications, a well-thought-out headline can effectively draw their attention and entice them to read further.

When creating your headline, focus on tailoring it to align with the specific role while integrating your specialization. Use keywords relevant to the digital marketing industry to increase visibility and relevance. Your headline should reflect your unique qualities, skills, and key career achievements that set you apart from other candidates. For example, consider incorporating quantifiable successes, such as “Award-Winning Digital Marketing Strategist with Proven ROI Results.” This approach highlights both your talents and your accomplishments, creating a strong impact.

Remember that the headline is the first impression of your cover letter; therefore, it needs to set the tone for the entire document. A compelling headline can pique curiosity, encouraging hiring managers to delve deeper into your application. Given the competitive nature of the job market, your headline should not only stand out but also resonate with the expectations of the hiring personnel. By effectively summarizing what makes you a great fit for the digital marketing account manager role, you position yourself as a valuable candidate worth considering.

Digital Marketing Account Manager Cover letter Headline Examples:

Strong Cover letter Headline Examples

Strong Cover Letter Headline Examples for Digital Marketing Account Manager:

  • "Innovative Digital Marketing Expert Ready to Drive Growth for [Company Name]"

  • "Data-Driven Account Manager with Proven Success in Elevating Brand Presence"

  • "Strategic Thinker and Digital Marketing Specialist Committed to Delivering Results"

Why These Are Strong Headlines:

  1. Specificity and Targeting:

    • Each headline includes specific elements such as "Digital Marketing Expert" or "Data-Driven Account Manager," which clearly identifies the role and demonstrates the candidate's expertise. This helps the hiring manager immediately see the relevance of the applicant’s skills in relation to the job description.

  2. Value Proposition:

    • The phrases "Ready to Drive Growth," "Proven Success," and "Committed to Delivering Results" communicate a strong value proposition. They convey that the candidate not only has the skills necessary for the job but also an outcome-focused mindset, which is crucial in digital marketing roles where results are paramount.

  3. Brand Personalization:

    • The inclusion of "[Company Name]" in the first example demonstrates a personal touch. It indicates that the candidate has taken the time to research the company and is genuinely interested in working there. This personalization can help the candidate stand out in a competitive job market.

These elements combined create headlines that grab attention, establish credibility, and encourage the hiring manager to read further into the applicant's qualifications.

Weak Cover letter Headline Examples

Weak Cover Letter Headline Examples for Digital Marketing Account Manager:

  • "Seeking Opportunities in Digital Marketing"
  • "Applying for the Digital Marketing Position"
  • "Interest in a Role with a Digital Marketing Firm"

Why These are Weak Headlines:

  1. Lack of Specificity: These headlines are vague and do not specify the exact position or company. A strong headline should target a specific job and reflect a clear understanding of the role.

  2. Generic Language: Phrases like "seeking opportunities" or "applying for a position" are overly common and don't stand out in a competitive job market. They lack personality and fail to convey enthusiasm or unique qualifications.

  3. No Value Proposition: The headlines do not communicate what the applicant brings to the table or how they can contribute to the company's success. Strong headlines should highlight specific skills, achievements, or relevant experience that make the candidate a strong fit for the role.

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Crafting an Outstanding Digital Marketing Account Manager Cover letter Summary:

Crafting an impressive cover letter summary for a Digital Marketing Account Manager position is essential to make a strong first impression. Your summary serves as a snapshot of your professional experience and abilities, providing a compelling introduction to prospective employers. It should encapsulate your years of experience in digital marketing, technical proficiencies, storytelling capabilities, collaborative talents, and acute attention to detail. Tailoring your summary to align with the job you're targeting is crucial to ensure it reflects the specific skills and experiences relevant to that role.

Key points to include:

  • Years of Experience: Begin by mentioning how many years you have worked in digital marketing and account management. Highlighting your tenure in the field exemplifies your expertise and commitment, signaling to hiring managers that you are a seasoned candidate who understands the industry's nuances.

  • Specialized Skills or Industries: Identify any specialized skills you possess or industries you have worked in. Whether it’s SEO, social media strategy, or eCommerce, showcasing niche expertise can set you apart from other candidates and prove that you are the right fit for their specific needs.

  • Software and Related Skills: Think about the tools and software you are proficient in, such as Google Analytics, CRM systems, or marketing automation tools. Mentioning your familiarity with these platforms demonstrates your ability to leverage technology effectively, which is a critical component of modern digital marketing.

  • Collaboration and Communication Abilities: Highlight your interpersonal skills. As an account manager, collaboration with clients and internal teams is paramount. Provide examples of how you successfully communicated and fostered relationships to achieve marketing goals.

  • Attention to Detail: Emphasize your meticulous nature when it comes to managing campaigns and client expectations. Providing a brief example can enhance this point, showcasing how your careful nature has led to successful outcomes in previous roles.

Digital Marketing Account Manager Cover letter Summary Examples:

Strong Cover letter Summary Examples

Cover Letter Summary Examples for Digital Marketing Account Manager

  1. Data-Driven Strategist: Accomplished Digital Marketing Account Manager with over five years of experience in enhancing client digital presence through targeted strategies and analytics. Proven track record in managing multimillion-dollar accounts, driving a 30% increase in ROI through innovative campaign management and comprehensive market analysis.

  2. Relationship Builder: Results-oriented professional with a passion for fostering long-term client relationships as a Digital Marketing Account Manager. Skilled in cross-functional collaboration, I have successfully led teams to deliver client-centered solutions that improve brand visibility and engagement, achieving a 40% growth in customer loyalty metrics within two years.

  3. Creative Problem Solver: Dynamic and creative Digital Marketing Account Manager with expertise in executing high-impact marketing campaigns across various platforms. My background in SEO and content strategy has enabled clients to outperform their competitors, as demonstrated by a 25% lift in organic traffic for key accounts in the last twelve months.

Why These Are Strong Summaries

  1. Clear Expertise: Each summary highlights key qualifications related to digital marketing and account management, providing clear evidence of expertise in the field. This specificity attracts the attention of hiring managers seeking experienced candidates.

  2. Quantifiable Achievements: By including measurable outcomes (e.g., percentages, financial figures), these summaries showcase the impact of the candidate’s work. Quantifiable accomplishments effectively demonstrate capability and provide context for the candidate's expertise.

  3. Personable Approach: The summaries not only focus on skills and outcomes but also emphasize important soft skills, such as relationship building and creativity. This balance presents a well-rounded candidate who can not only drive results but also connect with clients and teams, addressing both professional and personal qualities sought in an account manager role.

Lead/Super Experienced level

Certainly! Here are five bullet point summaries for a cover letter tailored for a Lead or Super Experienced Digital Marketing Account Manager:

  • Proven Leadership in Campaign Strategy: Expert in designing and executing multi-channel digital marketing strategies that increase client ROI by over 40%, leveraging both data analytics and creative insights to drive impactful results.

  • Client Relationship Management Excellence: Renowned for fostering strong relationships with high-profile clients through proactive communication, leading to a 30% increase in client retention rates and numerous upsell opportunities.

  • Data-Driven Decision Making: Adept at utilizing advanced analytics tools to interpret complex data sets, enabling the development of targeted campaigns that consistently exceed performance benchmarks and optimize marketing spend.

  • Team Development and Cross-Functional Collaboration: Skilled at mentoring junior team members while facilitating seamless collaboration across creative, technical, and sales teams, resulting in enhanced operational efficiency and project delivery times.

  • Innovative Problem Solver: Recognized for implementing innovative digital solutions that address unique client challenges, from optimizing SEO strategies to launching high-impact PPC campaigns, significantly boosting brand visibility in competitive markets.

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Weak Cover Letter Summary Examples

- Experienced digital marketing professional with a track record of campaign success, seeking a role as a digital marketing account manager.
- Looking for an opportunity to enhance brand awareness and engage customers through strategic marketing initiatives.
- Digital marketing account manager with strong analytical skills, aiming to increase online presence for clients.

Why this is Weak:
- Lacks specificity and measurable achievements. The summary does not provide any concrete examples of past successes or measurable outcomes, which are crucial for demonstrating capabilities and results in marketing.
- Generic language without unique attributes. Phrases like "seeking a role" or "looking for an opportunity" are common and don’t differentiate the candidate from others. More unique personal strengths or experiences would create a stronger impression.
- No mention of relevant tools or skills. The summary fails to highlight specific marketing tools, platforms, or skills that are pertinent to a digital marketing account manager, which could leave a gap in showcasing the candidate's technical expertise.
- Misses alignment with employer needs. The summary does not reflect the specific qualifications or skills that the potential employer might be looking for in a digital marketing account manager, making it less compelling.
- Lacks enthusiasm or passion. The lack of a positive or enthusiastic tone may dampen interest from hiring managers. Demonstrating genuine excitement or a unique perspective on digital marketing can enhance appeal.

Cover Letter Objective Examples for Digital Marketing Account Manager

Strong Cover Letter Objective Examples

Cover Letter Objective Examples

  • "Dynamic digital marketing professional with over five years of experience in developing data-driven strategies and managing cross-functional teams, seeking a digital marketing account manager position to leverage my expertise in driving growth and enhancing client relationships."

  • "Results-oriented digital marketing account manager skilled in SEO, PPC, and social media marketing, eager to contribute my strategic insights and management capabilities to elevate client success at [Company Name]."

  • "Ambitious marketing specialist with a proven track record in client account management and innovative campaign execution, looking to bring my analytical skills and creativity to a digital marketing account manager role to foster impactful brand engagement."

Why These Objectives Are Strong

  1. Specificity: Each objective clearly outlines the candidate's years of experience and relevant skills, making it easy for employers to see the candidate's qualifications at a glance.

  2. Value Proposition: Each statement focuses on what the candidate can bring to the company, emphasizing their intent to drive growth and enhance client relationships. This makes the candidate appealing to potential employers who are looking for contributions that align with their goals.

  3. Personalization: The objectives specify the target role (digital marketing account manager) and hint at the candidate's understanding of the industry, which indicates motivation and a clear vision of how they can fit into the company's framework. Using "[Company Name]" in the second example demonstrates an understanding of tailored applications, indicating a genuine interest in the position.

Lead/Super Experienced level

Here are five strong cover letter objective examples for a Lead/Super Experienced Digital Marketing Account Manager:

  • Results-Driven Leader: Dynamic digital marketing professional with over 10 years of experience managing high-impact campaigns for Fortune 500 clients, seeking to leverage data-driven strategies and innovative solutions to elevate brand visibility and drive growth as a Digital Marketing Account Manager.

  • Strategic Visionary: Accomplished marketing strategist with extensive experience in leading multi-channel campaigns and cross-functional teams, poised to bring a proactive approach and mentorship capabilities to enhance client relationships and maximize campaign performance.

  • Customer-Centric Advocate: Passionate digital marketing expert with a proven record of fostering client partnerships and delivering tailored marketing solutions, aiming to utilize my expertise in analytics and customer insights to ensure the success of your clients as a Digital Marketing Account Manager.

  • Innovative Problem Solver: Senior marketing professional with a deep understanding of emerging digital trends and technologies, dedicated to implementing cutting-edge strategies and driving measurable results for clients while enhancing team collaboration and productivity.

  • Performance-Oriented Partner: Results-oriented digital marketer with comprehensive experience in account management and campaign optimization, eager to bring my strong leadership skills and analytical proficiency to enhance client engagement and revenue growth in a challenging Digital Marketing Account Manager role.

Weak Cover Letter Objective Examples

Weak Cover Letter Objective Examples for Digital Marketing Account Manager

  1. "To obtain a digital marketing account manager position where I can apply my skills."

  2. "Looking for a job as a digital marketing account manager to earn a salary."

  3. "Seeking a role in digital marketing account management with hopes of gaining experience in the field."

Why These Objectives are Weak

  1. Lack of Specificity: The phrases "apply my skills" and "gain experience" are vague and do not provide any insight into what specific skills, experience, or contributions the candidate has to offer. The employer is left without a clear understanding of the applicant's qualifications.

  2. Limited Value Proposition: The focus on personal gain—such as earning a salary or gaining experience—neglects to emphasize the value the candidate can bring to the organization. Employers are looking for candidates who understand their needs and can deliver results for the company.

  3. Generic Language: The objectives are overly generic and could apply to any role in digital marketing, making them forgettable. A strong cover letter objective should be tailored to the specific job and company, showcasing a candidate's passion for the role and a deep understanding of the company's goals and how they can support them.

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How to Impress with Your Digital Marketing Account Manager Work Experience:

When crafting the work experience section for a Digital Marketing Account Manager, it’s crucial to highlight relevant achievements and demonstrate your capacity for strategic thinking and problem-solving. Here are some effective tips to consider:

  • Quantify Your Achievements: Use metrics to illustrate your success. For example, stating that you increased client retention by 20% over the year provides a clear picture of your impact. Numbers offer tangible proof of your capabilities and make your achievements more compelling.

  • Tailor Your Experience: Customize this section to match the job description for the position you’re applying for. Focus on experiences that align with the specific responsibilities and skills listed, such as campaign management or client relations, to demonstrate your suitability for the role.

  • Showcase Client Relationships: Emphasize your communication and relationship-building skills. Highlight specific clients or projects where you strengthened partnerships, resolved issues, or expanded services, showcasing how you contribute to long-term client success.

  • Detail Your Strategic Contributions: Reflect on your role in developing marketing strategies. For instance, outline your involvement in creating digital campaigns, setting objectives, and analyzing performance, showing that you can think critically and strategically about marketing efforts.

  • Illustrate Team Collaboration: Mention experiences working with cross-functional teams. Highlight your capacity to collaborate with designers, content creators, and analysts, demonstrating your ability to drive cohesive campaigns that meet client goals.

  • Emphasize Continuous Learning: The digital marketing landscape evolves rapidly. Describe any professional development activities, such as certifications or workshops, to show your commitment to staying current in the industry and enhancing your skills.

  • Mention Tools and Technologies: Specify the marketing tools and software you are proficient in, such as CRM systems, analytics tools, or email marketing platforms. Listing these skills will set you apart and underscore your technical aptitude.

  • Include Problem-Solving Examples: Situations where you tackled challenges or improved processes can highlight your proactive approach. Share how you handled a particular issue and the positive outcome achieved, showcasing your resourcefulness and determination.

Incorporating these elements will enhance your work experience section and improve your chances of impressing potential employers.

Best Practices for Your Work Experience Section:

  1. Tailor your content to the job description. Each role may emphasize different skills or experiences; customize your Work Experience section to align with what the employer is looking for. Use keywords and phrases from the job listing to showcase your relevance.

  2. Use action verbs to describe achievements. Start each bullet point with dynamic action verbs like "developed," "managed," or "analyzed" to convey your contributions more powerfully. This approach draws attention to your active role in previous positions.

  3. Quantify your accomplishments when possible. Providing numbers and statistics can significantly enhance your achievements. For instance, say “increased social media engagement by 30%” rather than simply stating “worked on social media campaigns.”

  4. Focus on relevant experience. Highlight experiences that directly relate to a digital marketing account manager's responsibilities. Clearly outline your previous roles that involved client management, campaign execution, and analytics for clarity.

  5. Incorporate industry-specific terminology. Using the right jargon can demonstrate your knowledge and familiarity with the digital marketing field. Terms like "SEO," "PPC," and "conversion rates" resonate well with hiring managers.

  6. Include both soft and hard skills. Mentioning leadership abilities alongside technical skills like data analysis showcases a well-rounded candidacy. A successful account manager needs strong interpersonal skills in addition to digital marketing knowledge.

  7. Highlight successful campaigns. If you've been involved in campaigns that drove specific results, note those successes. This could make you stand out by proving your capability to deliver results.

  8. Mention tools and software proficiency. Familiarity with platforms like Google Analytics, Hootsuite, or HubSpot can give you an edge. Highlighting your technical expertise shows your readiness for the role.

  9. Describe the scope of your responsibilities. Clearly outline your duties and the extent of your involvement in projects, such as managing a team or leading client meetings. This will help potential employers recognize your capabilities.

  10. Maintain reverse chronological order. List your most recent roles first to provide a clear timeline of your career progression. This format makes it easier for employers to see your growth and recent experiences.

  11. Keep it concise and focused. Aim for succinct bullet points that convey key points without overwhelming details. Ideally, each job should be summarized in three to five bullet points.

  12. Proofread for errors. Spelling or grammatical mistakes can undermine your professionalism. A thorough review ensures that your Work Experience section appears polished and credible.

Strong Cover Letter Work Experiences Examples

- Successfully managed multiple client accounts, resulting in a 25% average increase in their digital marketing ROI within six months.
- Developed an integrated marketing strategy for a prominent brand that delivered an impressive 40% growth in online sales during the promotional period.
- Led a team of diverse marketers to implement a multi-channel campaign, achieving a significant boost in customer engagement rates by over 50%.

Why this is strong Work Experiences:
1. Demonstrates significant impact on clients. Each example showcases measurable results that illustrate their effectiveness in their role, which is often what hiring managers are looking for.
2. Illustrates leadership capabilities. Highlighting team management and strategic development presents them as a proactive leader, a trait essential for an account manager.
3. Highlights versatility in skills. The diversity in experiences—from client management to campaign development—shows adaptability and a broad skill set relevant to digital marketing.
4. Focuses on results-driven accomplishments. By centering on specific quantitative results, it positions the candidate as someone who can contribute positively to company objectives.
5. Aligns with industry standards and expectations. These examples utilize industry-specific language and benchmarks, showing a clear understanding of the field's demands.

Lead/Super Experienced level

Sure! Here are five bullet points showcasing strong work experience examples for a digital marketing account manager at a lead or super experienced level:

  • Strategic Leadership in Campaign Development: Led a cross-functional team in designing and executing comprehensive digital marketing strategies that increased client ROI by over 40%, leveraging data analytics to optimize ad spend and targeting.

  • Client Relationship Management: Cultivated and maintained long-term relationships with key clients, resulting in a 30% increase in account renewals and upsells, by providing personalized service and proactively addressing clients' evolving needs.

  • Performance Metrics Analysis: Developed and implemented robust reporting frameworks that tracked key performance indicators, delivering actionable insights that enhanced campaign performance and achieved growth objectives for clients across various sectors.

  • Team Development and Mentorship: Mentored junior account managers and marketing coordinators, fostering a culture of continuous improvement and collaboration, which improved team productivity by 25% and enhanced overall service delivery.

  • Market Trends and Innovation: Spearheaded the adoption of emerging digital marketing technologies and trends, such as AI-driven analytics and automation tools, ensuring clients remained competitive and at the forefront of industry developments.

Weak Cover Letter Work Experiences Examples

Weak Cover Letter Work Experience Examples for a Digital Marketing Account Manager:

  • Example 1: Assisted in managing social media accounts for a small local business, occasionally posting updates and responding to customer comments.

  • Example 2: Conducted basic data entry for a digital marketing team, tracking campaign performance metrics using spreadsheets without any in-depth analysis or strategy involvement.

  • Example 3: Helped organize a few marketing events for the company but had minimal involvement in the actual marketing or campaign strategy behind the events.

Why These Are Weak Work Experiences:

  • Lack of Engagement: The experiences described suggest minimal engagement with core responsibilities typically associated with account management in digital marketing. Tasks like "occasionally posting updates" do not demonstrate proactive involvement or strategic thinking.

  • Limited Skills Development: Basic data entry without analysis or contribution to strategy reflects a focus on routine tasks rather than the development of deep marketing skills or knowledge essential for an account manager role. This implies that the candidate may not have gained valuable insights into digital marketing techniques or best practices.

  • Insufficient Outcomes and Impact: Organizing events without detailed responsibilities related to marketing or communication strategies fails to illustrate how the candidate contributed to measurable outcomes or how they affected the business’s marketing efforts. This lack of quantifiable results can lead hiring managers to question the candidate's ability to drive success in a more prominent account management role.

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Soft Skills

Here's a table with ten soft skills for a digital marketing account manager, including descriptions and formatted links:

Soft SkillsDescription
CommunicationThe ability to clearly convey ideas and messages to clients and team members.
Relationship BuildingDeveloping and maintaining strong relationships with clients to foster trust and loyalty.
AdaptabilityThe capacity to adjust strategies and approaches in a fast-paced and ever-changing digital environment.
Negotiation SkillsEffectively negotiating terms and agreements that benefit both the client and the agency.
Critical ThinkingEvaluating situations and data to make informed decisions and strategies.
CollaborationWorking effectively with team members and other departments to achieve common goals.
Time ManagementPrioritizing tasks and managing time efficiently to meet deadlines and client expectations.
Emotional IntelligenceUnderstanding and managing one's emotions, as well as empathizing with clients and team members.
CreativityDeveloping innovative solutions and strategies to engage audiences and meet client needs.
Customer Service SkillsProviding excellent service and support to clients to enhance their overall experience.

Feel free to adjust the descriptions or skills as needed!

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Elevate Your Application: Crafting an Exceptional Digital Marketing Account Manager Cover Letter

Digital Marketing Account Manager Cover Letter Example: Based on Cover Letter

Dear [Company Name] Hiring Manager,

I am excited to apply for the Digital Marketing Account Manager position at [Company Name], as advertised. With a proven track record in digital marketing and a passion for fostering client relationships, I am eager to contribute to your team and help drive your clients’ marketing success.

In my previous role at [Previous Company Name], I successfully managed a diverse portfolio of clients, increasing their digital engagement by an average of 40% over one year. My expertise in SEO, PPC, and social media marketing, combined with proficiency in industry-standard platforms such as Google Analytics, HubSpot, and Hootsuite, enables me to develop data-driven strategies that meet clients' unique needs.

One of my key achievements was spearheading a multi-channel campaign for a major client that resulted in a 50% increase in lead generation. By collaborating closely with cross-functional teams, I was able to streamline processes and ensure consistent, high-quality deliverables that exceeded expectations. This experience honed my ability to communicate effectively and build lasting partnerships with clients, ensuring their vision is realized every step of the way.

My work ethic emphasizes collaboration and innovation. I believe that a successful account manager not only understands the technical aspects of digital marketing but also inspires and motivates teams to achieve common goals. I am committed to staying current with industry trends and technologies, always seeking new ways to enhance client performance and satisfaction.

I am excited about the opportunity to bring my skills and passion for digital marketing to [Company Name]. I am confident my experience and drive make me an excellent fit for this role. Thank you for considering my application. I look forward to the possibility of discussing how I can contribute to your team.

Best regards,
[Your Name]

A cover letter for a Digital Marketing Account Manager position should be tailored to highlight your skills, experience, and passion for the role. Here are key components to include and a guide on how to craft an effective cover letter:

Key Components to Include:

  1. Contact Information: Start with your name, address, email, and phone number at the top of the letter. Include the date and the recipient’s contact information if possible.

  2. Salutation: Address the hiring manager by name, if available. If not, “Dear Hiring Manager” is acceptable.

  3. Introduction: Begin with a compelling opening that states the position you’re applying for and expresses enthusiasm. Mention how you found the position.

  4. Relevant Experience: Highlight your experience in digital marketing. Discuss specific roles, responsibilities, and achievements that demonstrate your qualifications. Use metrics to quantify your success, e.g., increased ROI by X% or managed accounts with X clients.

  5. Skills and Tools: Detail your proficiency in digital marketing tools (e.g., Google Analytics, SEO, PPC, social media platforms) and soft skills (e.g., communication, leadership, and client management). This is crucial for an account manager role.

  6. Cultural Fit: Show your understanding of the company’s values and culture. Express how your personal values align with theirs and how you can contribute positively to their team.

  7. Closing Statement: Reiterate your enthusiasm for the position and express your desire for an interview. Thank the hiring manager for considering your application.

  8. Signature: End with a professional closing (e.g., “Sincerely,”) followed by your name.

Guide to Crafting Your Cover Letter:

  • Tailor Your Content: Customize your letter for each job application by including keywords from the job description.
  • Keep It Concise: Aim for one page, focusing on quality over quantity. Use clear and straightforward language.
  • Showcase Your Personality: Don’t hesitate to let your personality shine; a cover letter is a chance to convey your enthusiasm.
  • Proofread: Ensure there are no grammatical errors or typos. Consider asking someone to review it for clarity and impact.

By following this structure and emphasizing relevant skills and experiences, you’ll create an engaging cover letter that increases your chances of securing an interview for the Digital Marketing Account Manager position.

Cover Letter FAQs for Digital Marketing Account Manager:

How long should I make my Digital Marketing Account Manager Cover letter?

When crafting a cover letter for a digital marketing account manager position, aim for a length of about 200 to 300 words. This length provides enough space to highlight your qualifications while remaining concise and engaging. Start with a strong opening that captures the hiring manager's attention, mentioning the position you're applying for and a brief overview of your experience.

In the body of your cover letter, focus on specific skills and accomplishments relevant to digital marketing. Highlight your experience with account management, client relationships, campaign strategies, and analytics. Use quantifiable achievements to demonstrate your effectiveness—such as increasing ROI or managing successful campaigns.

Wrap up with a strong closing statement, reiterating your enthusiasm for the role and how your background aligns with the company's goals. Conclude with a call to action, expressing your desire to discuss your application further in an interview.

Keeping your cover letter concise and focused helps ensure that hiring managers will read through to the end, leaving them with a clear understanding of your qualifications and passion for the digital marketing field.

What is the best way to format a Digital Marketing Account Manager Cover Letter?

When formatting a cover letter for a digital marketing account manager position, clarity and professionalism are essential. Begin with your contact information at the top, followed by the date and the employer's contact information. Use a standard font like Arial or Times New Roman, and keep the text size between 10 to 12 points to ensure readability.

Start with a personalized salutation, ideally addressing the hiring manager by name. In the opening paragraph, briefly introduce yourself and state the position you are applying for, highlighting where you found the job listing.

In the body, typically consisting of one to two paragraphs, articulate your qualifications and relevant experience. Include specific achievements and metrics that demonstrate your expertise in digital marketing, such as successful campaigns you've led or increases in client engagement. Use bullet points to highlight key accomplishments for easy reading.

Conclude with a strong closing paragraph that reiterates your enthusiasm for the position and expresses interest in an interview. Finally, sign off professionally with "Sincerely," followed by your name. Keep the entire letter to one page, ensuring it is free of errors and tailored to the specific role and company.

Which Digital Marketing Account Manager skills are most important to highlight in a Cover Letter?

When crafting a cover letter for a Digital Marketing Account Manager position, it’s essential to emphasize a combination of technical and interpersonal skills. Firstly, highlight your expertise in digital marketing strategies, including SEO, PPC, social media marketing, and content creation. Demonstrating proficiency in analytics tools like Google Analytics showcases your ability to monitor and interpret data to drive campaign success.

Equally important is project management capability. Mention your experience in coordinating multiple projects, meeting deadlines, and managing budgets. This skill illustrates your organizational abilities and attention to detail.

Communication skills are paramount as well; emphasize your capacity to communicate effectively with clients, team members, and stakeholders. Showcase examples where you successfully translated complex digital marketing concepts into clear, actionable plans for clients.

Additionally, your adaptability and problem-solving skills should be highlighted, indicating your ability to navigate the ever-changing digital landscape and find creative solutions to challenges.

Finally, showcasing your relationship-building abilities can set you apart. Highlight how you cultivate strong client relationships and ensure their needs and goals are met, driving client satisfaction and retention. Together, these skills convey a well-rounded candidate ready to excel as a Digital Marketing Account Manager.

How should you write a Cover Letter if you have no experience as a Digital Marketing Account Manager?

Writing a cover letter for a digital marketing account manager position without direct experience requires a strategic focus on transferable skills, enthusiasm, and potential. Start with a strong opening that expresses your interest in the position and the company. Highlight your passion for digital marketing, underlining any relevant coursework, certifications, or projects that demonstrate your knowledge of digital marketing concepts.

In the body, emphasize transferable skills such as communication, organization, and analytical abilities. Discuss experiences from previous jobs, internships, or volunteer positions where you've successfully managed projects, collaborated with teams, or analyzed data to derive insights. These instances highlight your ability to handle account management tasks, even if they were in different contexts.

Express your willingness to learn and adapt, showcasing any self-initiated projects or personal learning endeavors related to digital marketing. Finally, conclude with a strong closing statement reiterating your enthusiasm for the opportunity to contribute to the team. Offer to discuss how your unique perspective can bring value to the company. Keep the tone professional yet personable, ensuring your genuine interest in the role shines through. A well-crafted cover letter can make a compelling case for why you're a fit, despite your lack of direct experience.

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Professional Development Resources Tips for Digital Marketing Account Manager:

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TOP 20 Digital Marketing Account Manager relevant keywords for ATS (Applicant Tracking System) systems:

Here's a table containing 20 relevant keywords and phrases that you should consider incorporating into your cover letter. Each term is complemented with a brief description to help you understand its significance in the context of digital marketing and account management.

Keyword/PhraseDescription
Digital MarketingRefers to all marketing efforts that use the internet or electronic devices to connect with consumers.
Account ManagementInvolves overseeing client accounts and ensuring their needs are met efficiently and effectively.
SEO (Search Engine Optimization)The process of optimizing websites to rank higher in search engine results, enhancing visibility.
PPC (Pay-Per-Click)An internet advertising model where advertisers pay each time their ad is clicked, crucial for driving targeted traffic.
AnalyticsRefers to the analysis of data to understand marketing performance and consumer behavior.
Social Media MarketingThe use of social media platforms to promote products/services and engage with consumers.
Content StrategyPlanning, development, and management of content to attract and retain an audience.
Campaign ManagementThe process of planning, executing, tracking, and analyzing marketing campaigns.
Client Relationship ManagementEstablishing and maintaining relationships with clients to foster trust and loyalty.
Conversion Rate OptimizationTechniques used to increase the percentage of users who take desired actions on a website.
Email MarketingUsing email to communicate promotional messages to an audience, driving engagement and conversions.
Brand DevelopmentThe process of creating and enhancing a brand to build recognition and align with consumer values.
Market ResearchConducting research to gather information about market needs and preferences to inform strategy.
Digital AdvertisingPromoting products/services online through various digital channels, including search and social media.
Target AudienceThe specific group of consumers aimed at in marketing efforts, essential for effective campaigns.
Performance MetricsMeasurements used to assess the effectiveness of marketing activities, driving optimization.
RetargetingA strategy that targets users who have previously interacted with a brand to encourage conversions.
Budget ManagementPlanning and controlling expenses to ensure effective allocation of resources in marketing campaigns.
SEO ToolsSoftware and tools used to improve and analyze search engine optimization strategies.
User Experience (UX)The overall experience a user has while interacting with a product, which is crucial in digital marketing.

Incorporating these keywords and phrases in your cover letter can demonstrate your familiarity with the industry and help you stand out in the ATS systems frequently used in recruitment processes.

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Sample Interview Preparation Questions:

  1. Can you describe your experience with managing digital marketing campaigns across various platforms and how you measure their success?

  2. How do you prioritize and manage multiple client accounts while ensuring personalized attention to each client’s needs?

  3. What strategies do you use to stay updated on digital marketing trends and algorithm changes, and how do you apply that knowledge to your client's campaigns?

  4. Can you provide an example of a challenging account situation you've encountered and how you resolved it?

  5. How do you approach developing and presenting marketing performance reports to clients, and what key metrics do you focus on?

Check your answers here

Related Cover Letter for Digital Marketing Account Manager:

Content Marketing ManagerSocial Media ManagerPPC Account ManagerEmail Marketing CoordinatorSEO Account ManagerDigital Marketing Specialist

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